Michael - Chief Editor & Tech Reviewer at GizmoCrowd
Michael has been tracking crowdfunding campaigns since the early days of Kickstarter and Indiegogo, long before backing a project became mainstream. At GizmoCrowd, he leads editorial direction and personally covers the platform's core tech and innovation categories.
About Michael
Michael's interest in crowdfunding started with a simple observation: some of the most genuinely innovative products never reach retail shelves - they start with a campaign, a prototype, and a community of early believers. That dynamic is what has kept him following Kickstarter and Indiegogo campaigns for over a decade.
At GizmoCrowd, Michael serves as Chief Editor and covers the platform's most active product categories, including tech and electronics, computer and productivity gear, wearables, health tech, lifestyle and home products, and sound, photo and video equipment. His work combines hands-on product evaluation with broader editorial judgment - helping readers quickly understand whether a campaign is genuinely worth their attention or simply well-marketed.
Beyond reviews, Michael also conducts interviews with campaign creators, giving GizmoCrowd readers a closer look at the people and ideas behind the products. This editorial access allows him to assess not just the product itself, but the team, the vision, and the execution capacity behind it - factors that matter significantly in crowdfunding.
His approach is direct and grounded: no inflated enthusiasm, no vague praise. Just clear analysis of what a product does, how it positions itself, and whether it delivers on what the campaign promises.
What Michael Covers at GizmoCrowd
Tech and electronics campaign reviews
Wearables and everyday carry (EDC) products
Health and wellness tech
Computer and productivity gear
Lifestyle and smart home innovations
Sound, photo and video equipment
Crowdfunding campaign analysis and creator interviews
Product positioning and backer appeal evaluation
